Your brain is biologically wired for memes. Memes don’t just spread for fun; they tap into parts of the brain evolved to help us learn from others, develop skills, and adapt to our social environment.

Memes aren’t brain rot. They’re how we laugh, cope and make sense of life. And they’re much older than you think ...

From our jokes and slang to the White House’s policy messaging, internet “brain rot” has escaped our phones to take over … ...

In July 2024, the first TikTok featuring audio of the phrase appeared on the platform. The video shows a distorted view of photos of a megaphone, a telephone, and Italian former pro soccer star ...